At a glance
Choose Yext if you run an enterprise or multi-location brand that needs consistent, structured, and reliable business data across search engines, maps, directories, and AI platforms, and you want more control over how your information appears in local search, voice search, and AI-generated answers without relying on manual updates.Yext shines at managing large-scale business data with accuracy and governance across thousands of locations, powering entity-based SEO and AI-ready discovery through structured data and knowledge graph technology, and improving visibility and consistency across traditional search, local results, and emerging AI interfaces.
Our members say: “Yext makes sense if you need ongoing management at scale.” - Zeeshan
About Yext
Yext is a digital experience platform that helps brands manage and optimize their presence across search engines, maps, apps, and AI-driven discovery platforms. Yext works with enterprise and multi-location brands to ensure their business information is accurate, consistent, and discoverable wherever customers search.
Latest research from Yext
- Different AI models favor different signals. Yext analyzed 17.2 million AI citations and found that different AI models cite different sources: Gemini leans on Google Search, ChatGPT varies by industry, and Claude cites user-generated content 2-4x more than others. Want to dive deeper? Join the webinar on the Answer Gap.
- Most AI citations are brand-influenced. Research across 1.8 million prompt results showed 86% of AI citations come from sources marketers can directly manage or strongly influence, with over 40% coming from a brand's website or listings.
What's new at Yext
- Scout and Corvo AI. On Sept 1, 2026, Yext expanded its agentic capabilities. Scout now optimizes for more AI citation sources, and a new agent called Corvo AI texts small business owners specific local marketing recommendations.
- Flamel.ai acquisition. On Sept 30, 2026, Yext signed a definitive agreement to acquire Flamel.ai, which helps multi-location brands run localized paid campaigns across Google, Meta, and ChatGPT. The deal is expected to close by the end of Yext's fiscal year, Jan 31, 2027.
- A new research program. Yext launched a research program focused on AI, SEO, and marketing strategy, designed to deliver data-backed insights into how brands compete for visibility across modern search and discovery platforms.
Grateful for our partners
Thank you, Yext, for supporting The SEO Community.
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