Adrienne Kmetz, Editor

Bio

Adrienne is a VP of marketing with 20 years of experience being “employee #1” and reporting to CEOs, building growth strategy and high-volume content operations.

Here's how she introduced herself to the community:

Adrienne Kmetz: Dec 1st, 2024 at 5:52 PM

"Hey y'all, I'm Adrienne, a recently independent consultant that works with editorial teams to level up quality and velocity. My strength is translating the why behind the SEO of it all, into principles that empower writers to do their best work and get results. Recent compliments include “she has strong opinions” and “were you meant to be sharing your screen this whole time?”

Yesterday marked 8 years sober for me and I'm grateful to be alive! My DMs are open for anyone who is curious about sobriety in the workplace or content. Thank you for having me."

Adrienne shines at:

Editorial training: She coaches content and editorial teams to become better writers and SEOs at the same time. On-page, off-page, lots of console/sheets, briefing, editing, and intent work. Nothing technical.

Organic marketing: She works with seed stage to Series A startups through a 12-month program called “0 to 1” that builds and tests a complete marketing flywheel—both paid and nonpaid.

Editorial operations: Scale content operations to higher volumes, quality, speed, and efficiency through process improvement, documentation frameworks, and team training.

Product SEO advising: Collaborates with Product teams to design tools, calculators, templates, proprietary data, and pubtech for internal use.

Best-fit organizations include:

• Bootstrapped, seed stage, to Series A (~50–200 employees)
• Performance-based publishers and media companies (including fintech, insurtech, edtech)
• Solopreneurs and small business owners