Ahrefs

About Ahrefs

Ahrefs is the leading all-in-one SEO platform known for its robust backlink index, content explorer, and competitive analysis features. It's built for SEOs who want to deeply understand how their websites and content are performing.

New: Agent A, an automated SEO program manager

Agent A connects to your brand's data and your other tools, then regularly routes the most important actions. It sends alerts, creates tasks, and completes many of them itself (like writing briefs), so you spend less time figuring out what to do next. Choose from a library of skills built for everyday SEO work.

It's sweet that Agent A feels like an Ahrefs MCP combined with an agent. It runs specific research tasks, sets up projects and tickets based on what it finds, and routes them to the right person. Watch the demo video for ideas and examples.

What else is new at Ahrefs

• Brand Radar now covers YouTube, TikTok, and Reddit. Teams can track brand mentions across videos and Reddit visibility in Google Search. Read the announcement.
• New in July and August: an adaptive traffic model, AI appearances, and Brand Radar entities. Site Explorer's organic traffic estimate now weights CTR for 15 SERP feature types and recalibrates monthly. Top Pages shows how often a page appears in AI responses, and Brand Radar can match brands as entities to handle ambiguous names. Kamila Olexa covers the full update.

The free plan is pretty rad

Ahrefs has a killer free plan. Webmaster Tools comes with three free tools:

• Web Analytics – a clean alternative to GA4.
• Site Audit – run a complete SEO audit of your website.
• Site Explorer – study your website's organic search traffic and backlink profile.