I wonder if anyone ever looked into this and found anything: I noti...

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Noah

Jan 19, 2025, 10:39 AM

Forwarded thread from another channel:

Valentin Pletzer

Oct 23, 2024, 2:05 AM

I wonder if anyone ever looked into this and found anything: I noticed that a few days ago Google began renaming sites. In our case `T-Online` became renamed to `` but it’s not only us but a lot of other publishers as well. From what I can see there is no obvious reason. We trying hard to be very consistent (schema, feeds, …) but it looks to me like Google just doesn’t care at all.

While I don’t have a problem with the renaming itself I wonder if Google does use schema-markup at all or if it is retired at this point similar to rel=prev/next

Mika Lepistö

Oct 23, 2024, 2:21 AM

appears to have an SSL error, but intermittently I am redirected to the dash variant. Maybe a sever side or edge rule.

Valentin Pletzer

Oct 23, 2024, 2:23 AM

@Mika Lepistö Thanks. I’ll look into this but it’s with a - between t and online

Also as I said: It’s not about us. I am noticing this for a lot of publishers.

Valentin Pletzer

Oct 23, 2024, 3:39 AM

@Mika Lepistö the www redirect of the misspelled domain is fixed. Thanks again.

Erin Rooney Doland

Oct 23, 2024, 10:28 AM

I'm noticing Google leaning into schema markup for some specific types (i.e., VideoObject, NewsArticle) and then just abandoning it for others (especially if og: exists for that type).

Mika Lepistö

Oct 23, 2024, 10:46 AM

Are you seeing this on branded search, or where are you seeing this renaming?

Valentin Pletzer

Oct 23, 2024, 10:47 AM

I noticed this in Google Discover

Valentin Pletzer

Oct 23, 2024, 10:48 AM

I just checked. You can see this in the news vertical of search as well

Erin Rooney Doland

Oct 23, 2024, 11:56 AM

Part of me wonders if this isn't part of Google's "fix" for spamming the US Discover and News with non-US sites the past few months. I haven't encountered the name changing yet, so this is just a guess.

Erin Rooney Doland

Oct 23, 2024, 11:56 AM

Also, I'm assuming you're accessing these surfaces as if you are in the US (via VPN). So, not even a strong guess lol

Arnout Hellemans

Oct 24, 2024, 3:44 PM

I have seen similar, I think it might have to do with the chamber of commerce data on the identified entity. @Valentin Pletzer happy to DM you where I'm seeing this happen.

Mika Lepistö

Oct 24, 2024, 11:28 PM

Interesting. Are you seeing that chamber thing only non-US or all where you've seen this?

Arnout Hellemans

Oct 25, 2024, 12:59 AM

Pretty much only in EU markets